Rating: 4.6 / 5 — Fathom is the best value in privacy analytics. At $14/mo for 100k pageviews, it's significantly cheaper than Plausible and covers the same core features. The interface isn't quite as polished, but the price difference is real.
Pricing
| 100k pageviews/mo | $14/mo | Unlimited sites |
| 1M pageviews/mo | $114/mo | Unlimited sites |
Key advantage: Unlimited sites at every tier. Plausible charges per site. If you have multiple sites, Fathom is dramatically cheaper.
Features
- Cookieless tracking — no consent banners
- Unlimited sites on all plans
- Real-time dashboard
- UTM tracking
- Goal tracking
- Email reports
Pros & Cons
✅ The Good
- Cheapest premium privacy analytics ($14/mo)
- Unlimited sites — incredible value
- Simple, clean dashboard
- GDPR-compliant out of the box
- Fast, lightweight script
❌ The Bad
- UI less polished than Plausible
- Fewer integrations
- No self-hosted option
- Limited custom reporting
Verdict
🏆 Choose Fathom if: You have multiple sites, want the lowest price, or need simple analytics without all the bells and whistles. Best value in privacy analytics.
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